Captains of industry (predecessor to ch. 5)

As the chapter begins, the men of oil companies are at their peaks. Rockefeller, Carnegie, and Vanderbilt all basked in piles of money! But were they oil barons or captains of industry? Depends on who you asked.

According to Shell, the men stepped over others to get their money. This video demonstrates what many of the American people felt.


Can there always be a democracy?

There can always be a democracy, because the ultimate goal of democracy is to fulfill what the majority wants. As much as it is “for the people,” it is not for all people, which we can see in our fractionalized audience. Since democracy’s definition is so often lost in what it has come to mean, this website describes what its original intentions were. Democracy, in 2010, is manifested in different ways today. This video shows how our system of government came about. Maybe it’s because I have lived in America my whole life, but I have a rosy outlook on democracy and what it means. Democracy can exist when there is not a clear public opinion. In elections, only the person that gets the majority of electoral votes is elected. With all the different opinions and values out there, it’d be impossible for anyone to get every single person’s vote.democracy would fail its supporters. However, democracy depends on what is known. If it is only people who are never seen who keep democracy in place, then the democracy will not be a true one. Democracy thrives on the interactions of people; many people would not vote if they were not encouraged to do so, and many people like to see those they know elected into positions of power. Polls, such as the Gallup poll, are effective because they measure what the people measured want and don’t want. Today, we do put the most stock in emotional appeals, much more than anything else. In this election commercial, we can clearly see the influence of the emotion. Democracy, as it is today, is a combination of what you know, who you know, and how you market yourself.

Crashing borders (Megaquiz#2)

black and white; photographEvery now and then, people shape our lives with their words. Ferdinand Tönnies, notable German sociologist and contributor to the field of social sciences, will be visiting St. John Fisher College and mesmerizing us with his rhetoric. Due to the fame we hope to bring through this event, we are asking for e-mail confirmation of classes and/or professors that hope to attend (individual RSVPs are not needed). We have asked WHEC, WOKR, WROC, WUHF, and WXXI to televise the event, and CTV will host an exclusive interview with the famed writer, as a special “catch-up session” for interested students. Next week, the lecture will air in full on CTV with running commentary by Tara Ashraf.

This Thursday night, our campus will host a very special guest. His findings have been very significant for the field of sociology and communications. Over 900 pieces hold his name in the byline, but he will present from only one of them. His most recent piece, Schriften zu Friedrich von Schille, will be available for autographs and purchase after the presentation. His ingenuity and eclectic personalit, two traits that do not transcend literature, will surely be apparent in person. Through this visit to the campus, we hope to bring understanding to students and faculty alike of the vast contributions of Tönnies.

Parking is available in lots A & B. This is a campus-wide event and open to the public, but sociology and communications/journalism majors are strongly encouraged to attend.

For more info see:,%20Ferdinand/toennies,_ferdinand.htm

Contact: or follow ta05208 on Twitter!


1. How were we, in the 1950s, moving from a public to a mass? Do you think we are in a state of public or mass today, in 2010? Is the public the people you interact with on a daily basis or is it a collection of polls?

2. What comparison does Lippman use to talk about how media is changing, and is it effective?

3. In “Conference Humiliation…” the author coins a few new terms to describe how Twitter is changing. Tweckle (twek’ul) vt. to abuse a speaker only to Twitter followers in the audience while he/she is speaking. “virtual lynching”- verbally abusing someone online. How/why is Twitter becoming too personal, in 2010?

This comical video shows the way Twitter has become more TMI than just a good time.

Twitter reflection: War Movie

Before our Intro to Public Relations course, I had only heard of Twitter. I had never actually used it. Instead of taking notes, our “notes” were to each other about what we heard. Because what we heard was so provocative, many people quoted the movie and added either a link or an opinion. Jessica Walter, one girl in the class, posted this: #war “The longer we stay, the stronger our enemies become”-John Weiss. Several people expressed exasperation at what was going on in the movie. Phil Martello, another classmate, tweeted: “#war civilians account for 90% of deaths?!? are our soldiers blind or are they just defending themselves?” His opinion seemed to follow what the majority of the American public think today:

Although we are still involved with the war, popularity and support for it has gone down drastically. Watching this movie and seeing other people’s reactions reminded me how biased the news truly is.

This YouTube video:

also explores the way news sources are not always impartial. Using Twitter during a class was a totally new experience!